Author Archives

Kathy Oneto

Hidden Potential: The Untapped Gold Rush

Driven by Innovation and Entrepreneurship Bias. Every innovation event I attended this year spoke of the importance of diversity in the innovation process, not only to bring divergent thinking to produce better solutions, but also to ensure innovators consider a broader range of consumers in building their solutions. This idea […]

Food Just for You

Your genes = your food. Just as personalization has been brought to shopping experiences and product categories such as stationery from Shutterfly or customized gifts from Etsy vendors, food innovators are seeking to make our food more attuned to our health through personalized offerings. Using biological data, companies are personalizing […]