Combating Food Waste
One man’s trash is another man’s treasure. One of the most distressing wastes in modern society is that of food when so many people go hungry in both developed and […]
Author Archives
Kathy Oneto
2018 Forecast – The Year for Positivity & Pragmatic Progress
2017 was a year that has left many feeling stressed and exhausted. The year was full of negative events including terrorist attacks and weather-related catastrophes that were beyond our control. […]
Elevated Brands Wanted
A new brand and business order—consumer-focused and meeting a higher standard. It’s time for a new brand order with consumers seeking elevated brands. While the world around them goes through dramatic change and trust in institutions and business declines, there is an opportunity for businesses and brands to step up […]
Elevated Customer Experiences Required
Deeper, technology-enabled customer understanding—richer experiences. Marketers and industry experts often lead with the “what” of new technologies like Big Data, Artificial Intelligence (AI), or Chatbots, rather than starting with the […]
Counter Stress & Anxiety
For a healthy mind. Americans are stressed out. According to the American Psychological Association, Americans are experiencing some of the highest stress and anxiety levels since it started its annual […]
Counter Negativity
For healthy optimism. One of my favorite holiday movies is “Love Actually.” A primary reason is for its opening scene, which gives the movie its name. Hugh Grant, playing the […]
Counter Culture with Women Leading the Way
For a healthy society. American culture is screaming for the end of patriarchy. On a host of measures, women have been gaining more power for decades, yet it remains that […]
Character: In Business
Business character—ethical, trusted, human-centered business practices. Face it—Americans don’t have much trust in business, let alone the government. In fact, according to the 2017 Edelman Trust Barometer, we are in […]
Character: In Leadership
Steady hand, pragmatic solutions, progress. While youth can offer fresh perspectives and add vitality to an organization, it’s often experienced people who can drive real progress. They’ve been there and done that, so know the potholes to avoid and how to work through complexities. They have years and a wealth […]
Character: In Cities
City management for vibrancy and livability. Over the last few decades, cities have regained their luster, attracting residents and spurring growth. Yet, while urban environments have drawn people for both […]
WEATHERVANE FORUM 