What’s the Holiday Mood?
The Holidays are here! We’re officially into the holiday season, so we thought we’d do a quick snapshot of a few related topics to see what’s shaping up in the holiday […]
Are we ready for Digital Assistant shoppers? Not quite.
Only 1 in 10 consumers like the idea of smart assistant devices shopping for them. At the beginning of this year, 1 in 6 Americans had a digital assistant in […]
Food Just for You
Your genes = your food. Just as personalization has been brought to shopping experiences and product categories such as stationery from Shutterfly or customized gifts from Etsy vendors, food innovators are seeking to make our food more attuned to our health through personalized offerings. Using biological data, companies are personalizing […]
Does your big brand stand a chance?
1 in 3 consumers agree, “I like to seek out new, small brands rather than buy from known, large brands.”* Brands could see that as a threat (“that could be […]
We’re lonely.
Not only are Americans stressed and anxious, we’re also lonely. Loneliness is becoming a national health epidemic. According to a research study from Cigna, about 50 percent of U.S. adults feel alone or left out always or sometimes. This is at a time where the majority of American adults are […]
Counter Stress & Anxiety
For a healthy mind. Americans are stressed out. According to the American Psychological Association, Americans are experiencing some of the highest stress and anxiety levels since it started its annual […]
Counter Negativity
For healthy optimism. One of my favorite holiday movies is “Love Actually.” A primary reason is for its opening scene, which gives the movie its name. Hugh Grant, playing the […]
Counter Culture with Women Leading the Way
For a healthy society. American culture is screaming for the end of patriarchy. On a host of measures, women have been gaining more power for decades, yet it remains that […]
Consumer & Culture: A Shift from “I’m busy” to “I choose…”
In this year of Resilience and Responsibility, we need to bring a new perspective to how we use our time and manage our energy for both happiness and effectiveness. These themes are topical with the current focus on topics such as sleep and mindfulness contrasted against busy-ness and the eternal […]
Coordinates 01-02.16
In this month’s Coordinates 01-02.16, we share articles putting points on the trend horizon. We cover topics on Economy & Industry, Consumer & Culture, Brand & Marketing, and Design that […]
WEATHERVANE FORUM 