Coordinates 11-12.15
In this month’s Coordinates 11-12.15, we share articles putting points on the trend horizon. We cover topics on Consumer & Culture, Economy & Industry, and Brand & Marketing that give […]
August 2015
This spring and summer, here’s what’s been taking shape on the horizon: Consumer & Culture: There’s a feeling of advancement, being on the offense, and seeking a better position. Women are standing up for themselves, while men are demanding to be seen and heard as fathers. Cities are continuing to […]
Stand Up: Women
For Themselves. Women continue to stand-up for themselves and say enough is enough! This is taking place on several fronts. After decades of wearing uncomfortable, fashion-forward clothing and shoes, women […]
Speak Up: Dads
Acknowledging Fatherhood. As women fight for equality in opportunity and pay, men seem to be doing the same when it comes to content and the representation of fatherhood. For example: […]
Coordinates 07.15
In this month’s Coordinates 07.15, we share articles putting points on the trend horizon. We cover topics on Consumer & Culture, Economy & Industry, and Brand & Marketing that give […]
Coordinates 06.15
In this month’s Coordinates 06.15, we share articles putting points on the trend horizon. We cover topics on Consumer & Culture, Economy & Industry, and Brand & Marketing that give […]
Coordinates 04.15
Welcome to the first Coordinates, a monthly summary of interesting points across the areas of Consumer & Culture, Economy & Industry, and Brand & Marketing that give insights into which direction […]
April 2015
At the start of 2015, here’s what’s been taking shape on the horizon: Consumer & Culture: Changing generational tides. Economy & Industry: Evolving norms. Brand & Marketing: Raising the bar and progressing us forward. What does this mean for your business? Consumer & Culture: How you target will continue to be […]
Mature, Powerful Broads
The Relevance of Older Women. In the past, if you were “old,” you just weren’t relevant. Youthfulness was in and aging was to be pushed under the rug. Yet, the tides are changing as we see more older—or some might say “mature”—women being featured not only in advertisements, but also […]
The New Feminism
The Self Defined Woman. It’s an interesting time to be a woman. Headlines suggest that despite all women’s progress, women still can’t win—she’s damned if she does, she’s damned if […]
WEATHERVANE FORUM 