A new brand and business order—consumer-focused and meeting a higher standard. It’s time for a new brand order with consumers seeking elevated brands. While the world around them goes through dramatic change and trust in institutions and business declines, there is an opportunity for businesses and brands to step up […]
For a healthy mind. Americans are stressed out. According to the American Psychological Association, Americans are experiencing some of the highest stress and anxiety levels since it started its annual […]
For healthy optimism. One of my favorite holiday movies is “Love Actually.” A primary reason is for its opening scene, which gives the movie its name. Hugh Grant, playing the […]
Business character—ethical, trusted, human-centered business practices. Face it—Americans don’t have much trust in business, let alone the government. In fact, according to the 2017 Edelman Trust Barometer, we are in […]
Steady hand, pragmatic solutions, progress. While youth can offer fresh perspectives and add vitality to an organization, it’s often experienced people who can drive real progress. They’ve been there and done that, so know the potholes to avoid and how to work through complexities. They have years and a wealth […]
City management for vibrancy and livability. Over the last few decades, cities have regained their luster, attracting residents and spurring growth. Yet, while urban environments have drawn people for both […]
2016 was a crazy year. If we pause to take in all that’s transpired in the world in the last year and the last decade, we would realize we are in the middle of a significant transformation given geo-political surprises, the state of global economies, the changing nature of work, […]
Brand communications, for good or bad, shape our society and our culture. It’s time for companies to take this responsibility seriously. Yes, we need to get people to buy our products to have a successful business and fuel a thriving economy. But why can’t we challenge our creative minds to […]
In this year of Resilience and Responsibility, we need to bring a new perspective to how we use our time and manage our energy for both happiness and effectiveness. These themes are topical with the current focus on topics such as sleep and mindfulness contrasted against busy-ness and the eternal […]
Patagonia, the outdoor clothing brand and champion for the environment, continues to be a model for brands that want to be authentic and live by their purpose. Take this election season—Patagonia is staying true to its beliefs in supporting the environment and is encouraging others to get involved by voting for […]
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